The Great Pacific Garbage Patch (GPGP) is a massive accumulation of floating waste in the Pacific Ocean that does extreme damage to the ocean, its inhabitants, and our world. The GPGP has an estimated surface area of 1.6 million square kilometers, with plastic making up most of the accumulation.
In 2022, the Kia brand partnered with The Ocean Cleanup to take steps to remove the Great Pacific Garbage Patch from the ocean. Since 2022, the partners have "removed over one million pounds of plastic from the world's largest accumulation of floating waste…". The Ocean Cleanup has plans to continue this mission until the GPGP is cleaned up, which could potentially be within 10 years or, with new technology and more helping hands, within 5 years.
The Kia company is extremely excited to be a part of this process. The Senior Vice President and Head of the Global Brand & CX Division at Kia Corporation, Charles Ryu, said, "All of us at Kia extend our warmest congratulations to The Ocean Cleanup team for its continued dedication and hard work as the only organization actively tackling plastic pollution in the GPGP. We are honored to be a key supporter of its ocean cleanup activities and look forward to an even more ambitious chapter of our partnership as System 03 and operations are improved to shorten the timeline for cleanup."
The next step is to use new hotspot-hunting initiatives to find the "areas of intense plastic accumulation in the GPGP." This will help impact future extractions and make them more productive and helpful.
Learn More About The Kia Brand's and The Ocean Cleanup's Partnership at Fred Beans Kia of Mechanicsburg
If you'd like to discuss the many ways Kia and its partners help make the world a better place, we would love to hear from you. Feel free to contact us or swing by our showroom from Harrisburg, Carlisle, or beyond.
